Client Results

HCA Healthcare

HCA Healthcare

One healthcare brand across 31 locations

Project Highlights

31

Locations Updated

2

Key Markets

1

End-to-End Partner

Project Snapshot

What The Client Needed

HCA Healthcare is expanding its integrated healthcare network through connected hospitals, outpatient facilities, urgent care centers, and ambulatory surgery centers. As the organization refreshed its brand across Colorado and Florida, HCA needed a reliable partner to replace legacy assets and create a cohesive, contemporary identity across each market and facility.

  • Consistent interior and exterior branding across 31 locations
  • Site-specific planning for hospitals and outpatient facilities
  • Removal of legacy assets and installation of newly branded signage
  • Precise coordination across design, engineering, permitting, fabrication, and installation
  • Defined installation windows that minimized disruption to the patient environment

What We Delivered

PSCO Sign Group delivered a comprehensive, turnkey program. The scope included:

  • Comprehensive on-site surveys and asset inventories for awarded locations
  • First-article prototypes inspected by HCA representatives at the PSCO manufacturing facility
  • Design engineering, value analysis, and fabrication planning for each site
  • Interior logo displays and other interior branding applications
  • Exterior identification and newly branded facade signage
  • Precise fabrication and installation schedules across Colorado and Florida
  • In-house manufacturing, municipal permitting, final installation, and punch list completion
  • Coordinated legacy asset removal and brand conversion with minimal disruption to clinical operations

Full Project Story

HCA Healthcare’s brand evolution reflects a broader strategy: connect hospitals and outpatient facilities into stronger regional networks while creating a more cohesive experience for patients. To support this work across Colorado and Florida, HCA selected PSCO Sign Group as a strategic partner for a large-scale interior and exterior brand conversion spanning 31locations.

The conversion began with disciplined preparation. PSCO conducted detailed site surveys and asset inventories, then developed design and fabrication plans for each awarded location. HCA representatives visited PSCO’s manufacturing facility to inspect prototypes and confirm that the finished products met the exact specifications of the new brand identity. This first-article process established a clear standard before production and installation moved forward.

Through large-scale brand conversion expertise, PSCO managed the project lifecycle from design engineering, value analysis, and permitting through manufacturing, installation, and final punch list items. Interior logo displays, complex exterior identification, legacy asset removal, and new branded signage were coordinated within defined installation windows. By managing the details through one accountable team, PSCO helped HCA protect clinical operations, reduce disruption to the patient environment, and strengthen brand consistency throughout its growing network.

31 Locations. One Brand Standard.

  • Coordinated signage updates across Colorado and Florida.
  • Site surveys and asset inventories created a reliable starting point foreach location.
  • Market- and facility-specific planning supported a consistent brand experience.

Interior and Exterior Brand Impact

  • Interior logo displays reinforced the new identity inside each facility.
  • Exterior identification made the updated brand visible from the property and surrounding community.
  • Legacy asset removal and new signage installation advanced the rebrand in a unified sequence.

End-to-End Execution With Less Disruption

  • HCA reviewed prototypes before full-scale production.
  • PSCO coordinated engineering, value analysis, permitting, manufacturing, installation, and punch list completion.
  • Defined installation windows helped protect clinical operations and the patient journey.

BRAND CONVERSIONS FOR HEALTHCARE

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