Client Results
HCA Healthcare
Large-Scale Interior & Exterior Brand Conversion for HCA Healthcare
HCA Healthcare, a national leader in healthcare, is strategically growing its brand by building extensive, interconnected networks. This approach goes beyond adding more hospitals; it focuses on creating central hubs supported by a wide range of outpatient facilities, from urgent care centers to ambulatory surgery centers. This integrated model was designed to expand HCA’s market reach and deliver a more cohesive experience for patients.
Supporting HCA’s Rebranding Initiative
To support this ambitious brand evolution in key markets like Colorado and Florida, HCA Healthcare selected PSCO Sign Group as a strategic partner for select sites. HCA representatives visited our manufacturing facility to inspect prototypes and confirm that the final product met the precise specifications for their new sites, ensuring the brand initiative’s success.
Comprehensive, End-to-End Brand Conversion
Our teams delivered a comprehensive, turnkey rebranding solution for HCA Healthcare. We began the process with a detailed on-site survey and inventory of each awarded site. Our in-house specialists in large-scale brand conversions then developed a precise schedule, along with design and fabrication plans, for all interior and exterior signage. This careful planning ensured all installation timeframes were clearly defined for a seamless brand conversion.
We managed every aspect of the project, including design engineering, value analysis, prototyping, manufacturing, permitting, and final installation. This end-to-end approach simplifies a highly complex process, streamlining the logistics of updating numerous facilities with minimal disruption to the patient experience. By handling every step—from initial planning to final punch list items—we provided a unified solution that was essential to the project’s success.
PSCO Sign Group was proud to partner with HCA in this effort, helping solidify their new brand presence and enhance the patient journey across their comprehensive network. We look forward to our continued partnership, ensuring consistent brand representation across their entire portfolio.